Why it works for Attorneys I love the Display network for law firms. I know some people in the business think it’s a waste of time. Why? Because they are operating on assumptions that are outdated or they work in industries where the display network IS outdated. But things have changed, and for law firms,…
Monthly Archives: February 2011
Pay Per Click For Attorneys: The Costs Are Skyrocketing
Knowing that the costs for PPC is going up dramatically for all terms related to the legal profession, I decided to check out what many people consider to be the most expensive term in all of Pay Per Click: Mesothelioma. I wanted to see just how much it now costs to get to the top of…
Marketing Strategy For Law Firms
Why Small law firms must be marketing on the internet. We’ve all heard the phrase “The rich get richer,” and unfortunately it’s true when it comes to attorney advertising. The problem with advertising is that most law firms tend to simply dabble in it. Vast amounts of research has been done on the subject and…
